BULLETPROOF - FACE IT
Brief: Using your selected news date & headline as a foundation, create an ownable brand & product to apply to your given packaging format & brand world application.
Good news date & Headline - December 26th 1898, Marie and Pierre Curie discovered radium while experimenting with a mineral form of uranium oxide.
Brand world application - Brand Collab
Pack Format - Spray Bottle
Solution: Face It promises you the confidence to face the sun. It intends to pioneer a new category of supernatural skincare products that champion the natural environment and empower consumers to choose cleaner, safer alternatives without compromising their expectations or results.
Born in Paris, Face It is spirited, ambitious and self-assured, with a sophisticated approach to beauty and style.